Dakota Baits is a family-owned, Veteran/First Responder-run business dedicated to building high-quality soft plastics for anglers who expect more from their gear. We design and hand-inject every bait ourselves, ensuring clean pours, consistent shape, and color patterns proven to draw strikes.

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No outsourcing. No mass production. Just small-batch craftsmanship made right here in the USA — because quality matters when you’re chasing big fish.

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If you want baits built with purpose and pride, you’re in the right place.